Direct mail can be an effective way to reach your potential customers. In order for it to be a success, it must contain two important components: (1) a highly targeted list, and (2) an enticing invitation to make your recipients open it.
Without those two components, your direct mail marketing piece will be among the 75% […]
Companies that have products and services for homebuyers can reach their target audience by using a targeted mailing list of potential homebuyers. Owning a home is a dream come true for most renters. Potential homebuyers have many decisions to make in a short period of time, and are often making those decisions for the very […]
Columbus, OH businesses to business companies have unique marketing challenges that stand apart from their business to consumer counterparts. Reaching the right business owners to sell you product or service can seem like a daunting task, especially with the layers of gatekeepers between you and the decision maker.
Capital List has an answer to this common […]
A targeted email list is a defined, specific list of people who are interested in what you have to say, and the products and services you have to sell. […]
New homeowners in Columbus, OH are an ideal target audience for marketers. Individuals and couples who have purchased a new residence have an endless need for items and services to make their house a home. Reaching this target audience is crucial for many business owners. Is your marketing strategy effective in reaching this population? A […]
America’s families provide thriving opportunities for marketers. Families with young children have an ongoing and endless need for products and services to support their growing families. Marketing to this demographic can be have it’s challenges because it is constantly changing. Even though these challenges exist, mail marketing is an effective tool for Columbus, Ohio […]
Do you need to buy an email marketing list for your product or service? Are you planning to buy lists for your next email campaign? If so, you’ve landed in a good spot! Capital List, Ltd can do your list research and find the best list for your email marketing project. We’ve been doing […]
Many organizations are marketing or planning marketing programs to Senior Citizens in Columbus, Ohio. Adult Seniors have needs for all types of products and services and many of them have specific needs, especially the older group of Seniors, eighty and up. Identifying significant sub-groups of adult seniors can be a challenging but important task for […]
The retiree population is the fastest growing age group in the United States. Approximately one in every three Americans is 50 years old or older, and by 2030, one out of every five people will be 65-plus.
These active senior citizens are retirees, empty nesters or snowbirds […]
As a Marketing professional, you’re often busy with deadlines, creative responsibilities and approvals. When you’re planning a Direct Mail campaign, the leads are the last thing you want to have to source yourself. At Capital List, we take the burden out of list acquisition for Direct Marketing!
If you do Direct […]
Often times when we as a list broker at Capital List connect with a client, they have a promotion or advertising idea in mind and they are simply looking for the right audience to showcase their campaign to (“How to Reach and Connect with San Antonio Audience Using Targeted Mailing Lists”). Other times, a […]
